AMA Iowa takes a closer look at one of its sponsors, Innova Ideas & Services:
What does Innova do?
Innova provides complete creative and marketing services. What does that mean, though? Ultimately, we bring your brand out into the real world – where people can touch it, taste it, buy it, share it, feel it. And we do it by whatever means possible. Design a logo. Write a newsletter. Build a website. Throw a party. Post a tweet. Book an elephant. If we don’t do it yet, we will.
What’s the Innova story?
Innova Ideas & Services began in 1998 as a spinoff of Sigler Printing, a longtime commercial printer in Ames, Iowa. Adding a creative services firm to an already successful print shop was the brainchild of Innova’s founder, Steve Cohen (the first of many great ideas!). He saw Innova as a way to better serve print clients who needed professional design, copywriting and marketing expertise. It was clearly a service in demand, and we quickly outgrew our first office – a conference table and a few phones. Today, we have a building in Ames and two offices in Des Moines.
Does Innova have a niche? A certain industry focus?
We really specialize in being the creative spark at the front end of a complete marketing supply chain. Thanks to our parent Sigler Companies, we can take an idea all the way from concept through to distribution. But we can also work as an extension of clients’ internal teams and outside vendors when necessary. We truly work across the board, but some of the more common sectors we serve include finance, insurance, ag, tech startups, education and non-profit.
What sets Innova apart from other agencies in the area?
It starts with our people. We hire bright, fun and passionate people who exhibit our corporate values of dedication, integrity, professionalism and positive behavior. Innova also benefits from a pretty casual, inspirational workspace. It’s conducive for energetic and highly productive brainstorming sessions, and also makes it easier to tackle those days – and sometimes nights – when deadlines come into play.
Where do you provide your services?
Innova is everywhere. As we’ve grown in services, we’ve grown in geographic scope. Today, we can legitimately say Innova and Sigler Companies has an international presence. In the last year, we’ve logged miles to New York, San Francisco, Chicago, Lansing, Orlando, Las Vegas, Washington, D.C., Toronto and Copenhagen, to name a few. Of course, we’re proud to do work for great places right here in Iowa, including Des Moines, Cedar Falls, Algona, Marshalltown, Carroll and more.
Anything else you’d like to add?
Innova’s always been fortunate to be a part of a thriving creative scene in central Iowa. We are also proud to support a number of area causes that are close to our heart, including Habitat for Humanity, the Make-A-Wish Foundation, Variety the Children’s Charity, the Holden Comprehensive Cancer Center, Bras for the Cause and Free Clinics of Iowa.
How can people reach you to learn more or discuss a project?
Visit our website!
{ 0 comments }